Privacy Policy

Privacy Policy

Effective Date: November 25th, 2025

Revised Date: November 25th, 2025

 

This Privacy Policy describes how Rhoviva, LLC (“Rhoviva,” “we,” “us,” or “our”) collects, uses, discloses, and safeguards your information when you visit our website, make a purchase, engage with our marketing, or otherwise interact with us. We value your privacy, and we are committed to maintaining the highest standards of transparency and compliance.

Please read this Privacy Policy carefully. By accessing or using our services, you agree to the terms of this Policy. If you do not agree, please discontinue use of our website and services.

1. INFORMATION WE COLLECT

We collect information in various ways, including:

  • Information you provide directly

  • Information collected automatically through cookies, pixels, and similar technologies

  • Information from third-party partners (such as payment processors, analytics providers, and marketing apps)

This section describes the categories of information Rhoviva collects and how we obtain them.

2. INFORMATION YOU PROVIDE DIRECTLY

We collect information that you voluntarily provide when interacting with us. This includes:

A. Personal Information

When you place an order, create an account, subscribe to our emails, fill out a form, or communicate with customer service, we may collect:

  • Name

  • Email address

  • Phone number

  • Billing and shipping address

  • Account login credentials

  • Order notes, survey responses, feedback

  • Any other information you choose to provide

B. Payment Information

When you purchase a product, our payment processors (Shopify Payments, Google Pay, Apple Pay, Shop Pay, etc.) collect payment card information. Rhoviva does not store your full credit card number or CVV.

C. Order Information

When you make a purchase, we collect:

  • Products purchased

  • Order history

  • Order preferences

  • Subscription or “Subscribe & Save” details (if applicable)

  • Shipping and fulfillment information

D. Communications

If you contact us by email or message, we collect communications and customer service history.

3. INFORMATION WE COLLECT FROM OTHER SOURCES

We may receive information about you from:

A. Third-Party Platforms

If you interact with our content on platforms such as:

  • Facebook

  • Instagram

  • Google

  • YouTube

  • TikTok

These platforms may share information according to their own privacy settings.

B. Partners & Service Providers

We may receive information from:

  • NoFraud (fraud prevention)

  • ShipStation (fulfillment and shipping)

  • Track123 (order tracking)

  • Trustoo Email Popups (email collection)

  • Buddha Mega Menu (navigation)

  • Air Product Reviews

  • Shop App (Shopify ecosystem)

  • POS / In-store transactions

These companies may provide purchase details, fraud scores, approximate location, device info, or preference data.

4. INFORMATION WE COLLECT AUTOMATICALLY

When you visit our website, we automatically collect certain information using cookies, pixels, tags, or similar technologies.

This includes:

A. Device Information

  • IP address

  • Browser type

  • Device identifiers

  • Operating system

  • Time zone

  • Language preferences

B. Usage Information

  • Pages you view

  • Items added to cart

  • Products viewed

  • Referring/exit pages

  • Date/time stamps

  • Search terms

  • Clicks and scrolls

C. Cookies & Tracking Technologies

We use cookies and similar tools to:

  • Recognize your browser

  • Maintain shopping carts

  • Deliver personalized ads

  • Prevent fraud

  • Measure website performance

D. Pixels

We use tracking pixels from:

  • Meta (Facebook & Instagram)

  • Google Analytics

  • Google Ads

  • YouTube

These help us understand conversions, page visits, ad performance, and shopping behavior.

5. HOW WE USE YOUR INFORMATION

We use collected information for a variety of business purposes, including:

A. To Provide Our Products & Services

  • Process payments

  • Fulfill and ship orders

  • Create and maintain customer accounts

  • Provide order updates

B. Customer Support

  • Respond to your requests

  • Resolve issues with products or services

C. Marketing & Advertising

  • Email marketing (Trustoo Email Popups)

  • Meta Ads

  • Google/YouTube Ads

  • Retargeting campaigns

  • Personalized recommendations

D. Analytics & Improvement

  • Evaluate website performance

  • Understand purchasing behavior

  • Develop new products and services

  • Improve user experience

E. Fraud Prevention

Apps such as NoFraud evaluate risk signals to help identify potentially high-risk transactions.

F. Legal & Compliance

  • Maintain records

  • Meet regulatory obligations

  • Respond to legal requests

6. SHARING YOUR INFORMATION

We may share your information with:

A. Service Providers

These third parties help us operate our business:

  • Shopify (store platform and checkout)

  • ShipStation (fulfillment)

  • Track123 (order tracking)

  • NoFraud

  • Trustoo (email popups)

  • Air Product Reviews

  • Meta, Google, YouTube (marketing & analytics)

These providers are authorized to use information only as necessary to provide services to us.

B. Advertising Partners

We share pseudonymous information for advertising, such as:

  • IP address

  • Email (hashed)

  • Device activity

  • Pixel data

C. Business Transfers

If Rhoviva merges, sells assets, or undergoes restructuring, information may be transferred.

D. Legal Requirements

We may disclose information if required to:

  • Protect Rhoviva

  • Comply with laws

  • Respond to subpoenas or investigations

7. COOKIE POLICY

Rhoviva uses first-party and third-party cookies for:

  • Authentication

  • Website functionality

  • Shopping cart operations

  • Analytics

  • Advertising

  • Personalization

You may disable cookies in your browser, though some site features may not function properly.

8. YOUR RIGHTS & CHOICES

You may exercise the following rights, depending on your location:

A. Access

Request a copy of the personal information we hold.

B. Rectification

Correct inaccurate or incomplete information.

C. Deletion

Request the deletion of your information (subject to legal exceptions).

D. Opt-Out of Marketing

You may unsubscribe from marketing emails at any time.

E. Cookies / Tracking

You can disable or limit cookies through browser settings.

9. CALIFORNIA PRIVACY RIGHTS (CCPA / CPRA)

California residents have additional rights:

  • Right to Know (categories and specific pieces of information collected)

  • Right to Delete

  • Right to Correct

  • Right to Opt-Out of “Sharing” for cross-context behavioral advertising

  • Right to Limit Use of Sensitive Personal Information

  • Right to Non-Discrimination

To exercise these rights, contact us at: info@rhoviva.com

10. EU, UK, AND SWISS RESIDENT RIGHTS (GDPR)

If you reside in the EU, UK, or Switzerland, you have specific rights including:

  • Right of Access

  • Right to Rectification

  • Right to Erasure

  • Right to Restrict Processing

  • Right to Object

  • Right to Data Portability

Our legal basis for processing includes:

  • Performance of contract

  • Compliance with legal obligations

  • Legitimate interests

  • Consent (where applicable)

11. CHILDREN’S PRIVACY

Rhoviva does not knowingly collect personal information from children under age 13.
If you believe we have collected such information, contact us immediately.

12. DATA RETENTION

We retain personal information only as long as necessary for business, legal, and regulatory purposes.

13. DATA TRANSFERS

Your information may be processed outside your country of residence, including in the United States.
We use appropriate safeguards for international transfers.

14. SECURITY

We use administrative, technical, and physical safeguards to protect your information.
However, no security system is 100% secure.

15. THIRD-PARTY LINKS

Our website may contain links to third-party sites.
We are not responsible for the privacy practices of those websites.

16. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically.
Changes are effective when posted. The “Effective Date” will be updated accordingly.

17. CONTACT US

For questions or privacy requests, contact us at:

Rhoviva, LLC
8843 Greenbelt Road #142
Greenbelt, MD 20770
Email: info@rhoviva.com